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Transformative Consumer Research

ALL PUBLICATIONS

The Stigma Turbine: A Theoretical Framework For Conceptualizing And Contextualizing Marketplace Stigma

Journal of Public Policy & Marketing

2016

Ann M. Mirabito, Cele C. Otnes, Elizabeth Crosby, David B. Wooten, Jane E. Machin, Chris Pullig, Natalie Ross Adkins, Susan Dunnett, Kathy Hamilton, Kevin D. Thomas, Marie A. Yeh, Cassandra Davis, Johanna F. Gollnhofer, Aditi Grover, Jess Matias, Natalie A. Murdock, Sabine Boesen-Mariani

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Sharing Cathartic Stories Online: The Internet As A Means Of Expression Following A Crisis Event 

Journal of Consumer Behaviour 

2016

Ekant Veer, Lucie K. Ozanne, C. Michael Hall

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Transformative Stories: A Framework For Crafting Stories For Social Impact Organizations

Journal of Public Policy & Marketing

2016

Melissa G. Bublitz, Jennifer Edson Escalas, Laura A. Peracchio, Pia Furchheim, Stacy Lreth Grau, Anne Hamby, Mark J. Kay, Mark R. Mulder, Andrea Scott

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Managing The Tensions At The Intersection Of The Triple Bottom Line: A Paradox Theory Approach To Sustainability Management

Journal of Public Policy & Marketing

2016

Lucie K. Ozanne, Marcus Phipps, Todd Weaver, Michal Carrington, Michael Luchs, Jesse R. Catlin, Shipra Gupta, Nicholas Santos, Kristin Scott, Jerome D. Williams

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The Squander Sequence: Understanding Food Waste At Each Stage Of The Consumer Decision-Making Process

Journal of Public Policy & Marketing

2016

Lauren G. Block, Cait Lamberton, Punam A. Keller, Andrea Heintz Tangari, Rebecca Walker Reczek, Beth Vallen, Emily M. Moscato, Elizabeth S. Moore, Sara Williamson, Monica C.. Haws, Amir Grinstein, Mia M. Birau

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The Case For Moral Consumption: Examining And Expanding The Domain Of Moral Behavior To Promote Individual And Collective Well-Being

Journal of Public Policy & Marketing

2016

Yuliya Komarova Loureiro, Sara Baskentli, Stefanie M. Tignor, Julia B. Bayuk, Gergana Y. Nenkov, Dave Webb

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