DISCOVER TCR

Please join Dr. Shikha Upadhyaya for Discovering Transformative Consumer Research: Scholarship for Consumer and Societal Well-Being, the next session in AMA DocSIG Track Discovery Series. She'll explore what transformative consumer research really means and how it moves from academic study into real social impact - across communities, policy, and practice. Register here: https://lnkd.in/g9Nffukd

We are pleased to invite applications for the Track 1 sessions at the 2027 TCR Conference, hosted by Fordham University in June 2027. We have accepted 16 proposed tracks, each centered on a distinct and timely research theme. Please review the track descriptions and apply to the ONE track that best fits your research interests and expertise. The application deadline is November 15, 2026. To apply Email all co-chairs of your selected track and copy tcr2027@fordham.edu. In y

We are honored to announce the Dr. Hilary Downey Memorial Poetry Award, a one-time award honoring Hilary’s legacy as a beloved scholar, friend, and poet in celebration of her life and contributions to the field. The competition is open to faculty and doctoral students worldwide. We invite original poems related to consumption, Transformative Consumer Research, consumer vulnerability, social justice, or consumer well-being. Three awards will be presented at the 2027 Transforma

JPP&M Special Issue on Wiser Consumption & Innovation – Webinar The editors of the upcoming Journal of Public Policy & Marketing Special Issue on Wiser Consumption & Innovation will hold a webinar on Monday, September 28 at 11 am ET / 10 am CT / 8 am PT. They will discuss goals and scope for the special issue, highlight available resources, and facilitate Q&A. To RSVP, please register here: https://forms.gle/Kw5UuoNT6iCJh8ka7 Details on the special issue and the link to the c

Advancing Indigenous Scholarship Through Two-Eyed Seeing/Etuaptmumk Methodology In this transformative topics newsletter, in honour of the recent International Day of the World's Indigenous Peoples, we feature an article written by Diane-Laure Arjaliès, Julie Bernard, Sam Whiteye, and Bobby Banerjee, entitled “Creating Third Epistemological Spaces with Indigenous Communities: A Two-Eyed Seeing/Etuaptmumk Methodology,” recently published in Organization Studies. The article pr

Driving Positive Social Change and Well-Being New Horizons in Marketing series Edited by Linda Tuncay Zayer, Professor of Marketing and the John F. Smith Jr. Chair of Business Administration, Department of Marketing, Quinlan School of Business, Loyola University Chicago, USA Publication Date: 2026 ISBN: 978 1 03533 944 0 Extent: 210 pp Link: https://www.e-elgar.com/shop/isbn/9781035339440 This resourceful book examines Transformative Advertising Research as both a conceptual