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Transformative Consumer Research

ALL PUBLICATIONS

Indigenous development and the cultural captivity of entrepreneurship

Business & Society

2010

Ana Maria Peredo, Murdith McLean

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What’S The Hard Return On Employee Wellness Programs?

Harvard Business Review

2010

Leonard L. Berry, Ann M. Mirabito, William B. Baun

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Understanding Markets As Online Public Places: Insights From Consumers With Visual Impairments

Journal of Public Policy & Marketing

2009

Carol Kaufman-Scarborough, Terry L. Childers

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Wisdom: Exploring The Pinnacle Of Human Virtues As A Central Link From Micromarketing To Macromarketing

Journal of Macromarketing 

2009

David Glen Mick, Thomas S. Bateman, Richard J. Lutz

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Marketing To The Poor: An Integrative Justice Model For Engaging Impoverished Market Segments

Journal of Public Policy & Marketing

2009

Nicholas Santos, Gene Laczniak

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The Moment and Place for a Special Issue

Journal of Consumer Research

2008

David Glen Mick

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