Happiness is a Human Right: Exploring the Role of Brands and Marketing in Promoting Happiness and Well-being | TCR

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Happiness is a Human Right: Exploring the Role of Brands and Marketing in Promoting Happiness and Well-being

Tessa Garcia-Collart

Ellen Campos Sousa

Luis Gallardo

tgarcia-collart@umsl.edu

ecampossousa@ut.edu

luis@thapgroup.com

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