Care in the digital age is increasingly shared across families, professionals, institutions, platforms, and technologies. This track examines how tools such as care-coordination platforms, AI companions, GPS wearables, self-tracking devices, and automated monitors reshape caregiving responsibilities and consumer well-being. We invite scholars to explore when technology-enabled monitoring provides safety, independence, and peace of mind—and when it creates privacy harms, coerced participation, unequal burdens, or diminished dignity. Together, participants will consider how market-based care technologies redistribute visibility, authority, labor, and vulnerability across networks of caregivers and care recipients.