In recognition of the global excitement surrounding the World Cup, we feature the article by Yuhei Inoue, Mikihiro Sato, Steve Swanson, Daniel Lock, James Du, and Daniel C. Funk, “Psychosocial resources linking consumer identification and social well-being: Integrating the social identity approach with transformative service research,” published in the Journal of Business Research. In the spirit of TCR’s newsletter, Yuhei reflects on the backstory of this article, explaining

In recognition of Neurodiversity Pride week, which runs June 11-17 this year, this month we honor work supporting neurodiversity consumers and employees. More information on Neurodiversity Pride can be found here (https://neurodiversityprideday.com/). As they discuss on the website, Neurodiversity Pride is both a celebration of the unique creativity, innovation, and fresh ways of seeing the world that neurodivergent minds bring, as well as a movement to challenge outdated ste

Many of you have just ended your term of teaching while others are starting to gear up. Regardless of where you are in your teaching cycle, pin this email so you can refer back to it as your teaching preparation begins anew. This month, we asked Alexei Gloukhovtsev, the Co-Chair of TCR's Education Council, to provide information that can support your preparation. As Alexei notes: Whether you're redesigning a course from scratch or looking for a single assignment or lecture to

In recognition of Earth Day and Arbour Day (tree planting and stewardship) that just passed in April, we feature a recent book, Elgar Companion to Social Innovation and the Sustainable Development Goals, co-edited by David Littlewood, Irene Garnelo-Gomez, Laurel Steinfield, and Giacomo Ciambotti, in which many TCR scholars contributed chapters. In the spirit of the TCR's newsletter, David and Irene reflect on the backstory of the book, how it came to be, the motivations behi

We are delighted to extend our learnings from the 2023 Transformative Consumer Research (TCR) conference by featuring the impact-focused...

As we reflect on June being a month of many environmental focused days, including June 5th's World Environment Day, and that we recently...

Mothers are celebrated in many countries on Mother's Day in May. This month we feature the work on Motherhood that has been a central...

As we look back on April as Earth Day, a time dedicated to raising environmental awareness and encouraging actions that can promote a...

In recognition that March is Women's History Month and March 8th was International Women's Day, we feature the work by Laurel Steinfield,...

The Race in the Marketplace Research Network held a Forum in Cape Town, South Africa earlier this year. The RIM Forum’s co-organizer's,...

In recognition of February being Black History month and that much of the Diversity, Equity & Inclusion work we see under threat today...

We wanted to encourage everyone to think carefully about the way consumption practices affect children and adolescents. As such, we went...

In recognition of Remembrance Day on November 11th, a day in which we remember and honor the lives of armed forces members who have died...

In celebration of the International Day of the World's Indigenous People that just passed, we highlight Ana Maria Peredo's work.

Welcome to the first Transformative Topics Newsletter for July 2024. In recognition of World Day for International Justice Day, on July...

In May 2024, we're shining a spotlight on the dynamic relationship between technology and consumer well-being.

In recognition of Earth Day, we draw attention to the work by the ServCollab community, who published in Journal of Services M

In recognition of Women’s History Month, we draw attention to the work by Catherine Coleman, Lauren Gurrieri and Linda Tuncay Zayer, who ex