Driving Positive Social Change and Well-Being New Horizons in Marketing series Edited by Linda Tuncay Zayer, Professor of Marketing and the John F. Smith Jr. Chair of Business Administration, Department of Marketing, Quinlan School of Business, Loyola University Chicago, USA Publication Date: 2026 ISBN: 978 1 03533 944 0 Extent: 210 pp Link: https://www.e-elgar.com/shop/isbn/9781035339440 This resourceful book examines Transformative Advertising Research as both a conceptual

Karen Middleton, University of Portsmouth, UK AdRegulationJA@gmail.com Kristina Auxtova, University of Edinburgh Business School, Scotland Lauren Gurrieri, RMIT University, Australia Sean Sands, Swinburne University of Technology, Australia Deadline: July 31, 2026 Call link Advertising regulation is becoming increasingly important as governments, industry bodies and international organizations respond to mounting concerns over online harms, misinformation, sustainability, and

Special issue of the Journal of Advertising on Social Change and the Role of Advertising Regulation: New Challenges and Opportunities. As advertising grapples with AI generated content, platform governance, online harms, sustainability claims and consumer vulnerability, this issue seeks theoretically grounded and empirically rich work that advances our understanding of how advertising regulation shapes markets and social outcomes. We warmly welcome conceptual, empirical and m

Please consider submitting a manuscript to the International Journal of Advertising for a Special Issue on Centering the societal impacts of AI, social media, and emerging technologies in advertising.

We wanted to encourage everyone to think carefully about the way consumption practices affect children and adolescents. As such, we went...

Special Issue Editors Linda Tuncay Zayer, Loyola University Chicago, USA Catherine Coleman, Texas Christian University, USA Shu-Chuan...

In recognition of Women’s History Month, we draw attention to the work by Catherine Coleman, Lauren Gurrieri and Linda Tuncay Zayer, who ex